Customer Success: what is it and how to use it
In this article, we analyze what customer success is and how it can positively impact the fate of a...
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Data Protection: The Need to Protect Corporate Data
In our exceedingly digitized era, it is of fundamental importance for organizations to protect...
Customer Loyalty, the importance of retaining the customer
A key role of marketing is customer loyalty, which is the set of activities aimed at strengthening...
Healthcare: outsourcing in the health sector
Public health in England is managed by the National Health Service (NHS). The NHS provides all...
Customer engagement: personalized communication for the success of the brand
Satisfied customers are the true value of a company: they buy products and services more often and...
Corporate reporting: how to take the pulse of a company
Understanding company data allows you to have a complete overview of the health of your business....
Customer and employee experiences must walk hand in hand
A positive and satisfying customer experience is the starting point for any company. However, the ...
Do your customers remember you? Newsletters as a customer care strategy
Most companies use e-mail to communicate with their customers, but many overlook one of the most...
Guide to outsourcing: everything you need to know
Outsourcing has become a widespread business practice for some time and, with the current pandemic...
Creating Value with Business Process Outsourcing
Outsourcing business processes has become a critical factor for companies to consider. This...