--- title: We Are Fiber Blog - English | Ecommerce and order management description: Ecommerce and order management | We Are Fiber Blog - English version --- [![](https://www.wearefiber.com/hs-fs/hubfs/Risorsa%2037.png?width=273&height=90&name=Risorsa%2037.png)](https://www.wearefiber.com/en/) - [Approach](https://www.wearefiber.com/en/approach) - [About](https://www.wearefiber.com/en/about) - [CSR projects](https://www.wearefiber.com/en/blog/tag/csr-projects) - [Knowledge base](https://www.wearefiber.com/en/blog/tag/knowledge-base) - [Governance](https://www.wearefiber.com/en/governance) - [Blog](https://www.wearefiber.com/en/blog) - [Careers](https://www.wearefiber.com/it/careers) - [Contacts](https://www.wearefiber.com/en/contacts) English - [Customer Service](https://www.wearefiber.com/en/customer-service-in-outsourcing) - [Ticket management](https://www.wearefiber.com/en/ticket-management-in-outsourcing) - [Digital customer care](https://www.wearefiber.com/en/digital-customer-care) - [Help Desk](https://www.wearefiber.com/en/help-desk-in-outsourcing) - [Chatbot](https://www.wearefiber.com/en/chatbot-in-outsourcing-1) - [Booking office](https://www.wearefiber.com/en/booking-office-outsourcing) - [Smart assistance](https://www.wearefiber.com/en/smart-assistance-in-outsourcing) - [Back Office](https://www.wearefiber.com/en/back-office-in-outsourcing) - [Data entry](https://www.wearefiber.com/en/data-entry-outsourcing) - [Data enrichment](https://www.wearefiber.com/en/data-enrichment) - [Document management](https://www.wearefiber.com/en/gestione-documentale) - [Logistic management](https://www.wearefiber.com/en/gestione-logistica) - [Order management](https://www.wearefiber.com/en/gestione-ordini) - [Process Management](https://www.wearefiber.com/en/process-management-in-outsourcing) - [Control room](https://www.wearefiber.com/en/control-room-outsourcing) - [Quality audit](https://www.wearefiber.com/en/quality-audit-in-outsourcing) - [Robotic process automation](https://www.wearefiber.com/en/robotic-process-automation-in-outsourcing) - [Outbound Marketing](https://www.wearefiber.com/en/outbound-marketing) - Industry - [Healthcare](https://www.wearefiber.com/en/healthcare-in-outsourcing) - [Ecommerce](https://www.wearefiber.com/en/ecommerce-in-outsourcing) - [Food delivery](https://www.wearefiber.com/en/food-delivery-in-outsourcing) - [Retail](https://www.wearefiber.com/en/retail-in-outsourcing) - [Finance & Insurance](https://www.wearefiber.com/en/finance-e-insurance-in-outsourcing) - [Mobility](https://www.wearefiber.com/en/mobility-in-outsourcing) - [Travel](https://www.wearefiber.com/en/travel-in-outsourcing) - [B2B services](https://www.wearefiber.com/en/b2b-services-in-outsourcing) - [Approach](https://www.wearefiber.com/en/approach) - [About](https://www.wearefiber.com/en/about) - [CSR projects](https://www.wearefiber.com/en/blog/tag/csr-projects) - [Knowledge base](https://www.wearefiber.com/en/blog/tag/knowledge-base) - [Governance](https://www.wearefiber.com/en/governance) - [Blog](https://www.wearefiber.com/en/blog) - [Careers](https://www.wearefiber.com/it/careers) - [Contacts](https://www.wearefiber.com/en/contacts) Posts about # Ecommerce and order management ## [Outsourcing: Making e-commerce increasingly competitive](https://www.wearefiber.com/en/blog/2020/11/05/outsourcing-making-e-commerce-increasingly-competitive) January 31, 2022 In recent years, e-commerce activities have taken off, resulting in it becoming increasingly... [READ MORE](https://www.wearefiber.com/en/blog/2020/11/05/outsourcing-making-e-commerce-increasingly-competitive) ## [The importance of customer experience](https://www.wearefiber.com/en/blog/2019/03/13/the-importance-of-customer-experience) January 31, 2022 Nowadays, we live in a competitive market. Customers have the chance to choose between many... [READ MORE](https://www.wearefiber.com/en/blog/2019/03/13/the-importance-of-customer-experience) ## [Outsourcing or Insourcing: Which e-commerce strategy is best?](https://www.wearefiber.com/en/blog/2020/11/03/outsourcing-or-insourcing-which-e-commerce-strategy-is-best) January 31, 2022 Starting an e-commerce company is not as easy a process as you might think. Its design requires... [READ MORE](https://www.wearefiber.com/en/blog/2020/11/03/outsourcing-or-insourcing-which-e-commerce-strategy-is-best) ## [What do customers think about your products? Find out how to capture their feedback](https://www.wearefiber.com/en/blog/2020/11/10/what-do-customers-think-about-your-products-find-out-how-to-capture-their-feedback) January 31, 2022 Knowing the value perceived by consumers is certainly an added benefit to develop better performing... [READ MORE](https://www.wearefiber.com/en/blog/2020/11/10/what-do-customers-think-about-your-products-find-out-how-to-capture-their-feedback) ## [The Customer Experience for a better return on business](https://www.wearefiber.com/en/blog/2020/08/06/the-customer-experience-for-a-better-return-on-business) January 31, 2022 80% of companies believe they provide their customers with professional **customer experience**. In... [READ MORE](https://www.wearefiber.com/en/blog/2020/08/06/the-customer-experience-for-a-better-return-on-business) ## [Online Live Chat: Consumer care in the new era](https://www.wearefiber.com/en/blog/2019/02/08/online-live-chat-consumer-care-in-the-new-era) January 31, 2022 [**Customer care**](https://www.wearefiber.com/en/2019/01/03/customer-service-guide/) is becoming more and more sophisticated with companies prioritising **customer...** [READ MORE](https://www.wearefiber.com/en/blog/2019/02/08/online-live-chat-consumer-care-in-the-new-era) ## [How does eCommerce outsourcing management work?](https://www.wearefiber.com/en/blog/2020/06/22/how-does-ecommerce-outsourcing-management-work) January 31, 2022 Online **sales** have grown dramatically in recent years! But all that glitters is not gold. **Managing...** [READ MORE](https://www.wearefiber.com/en/blog/2020/06/22/how-does-ecommerce-outsourcing-management-work) ## [How to reduce product returns in e-commerce](https://www.wearefiber.com/en/blog/2020/09/18/how-to-reduce-product-returns-in-e-commerce) January 31, 2022 Have you ever wondered how product **returns** negatively impact your **e-commerce business**? How much... [READ MORE](https://www.wearefiber.com/en/blog/2020/09/18/how-to-reduce-product-returns-in-e-commerce) ## [How to digitize sales processes to be competitive in the market?](https://www.wearefiber.com/en/blog/2020/09/14/how-to-digitize-sales-processes-to-be-competitive-in-the-market) January 31, 2022 **Digitization** has become a popular concept in today's society, so much so that it can be defined as... [READ MORE](https://www.wearefiber.com/en/blog/2020/09/14/how-to-digitize-sales-processes-to-be-competitive-in-the-market) ## [How to launch e-commerce: basic services](https://www.wearefiber.com/en/blog/2020/08/31/how-to-launch-e-commerce-basic-services) January 31, 2022 The web offers a world of opportunities to launch a new business, and **e-commerce** is the new... 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Some sectors require specialized figures who are often not found in the company and hiring them would involve too high a cost. This problem arises especially if it is the case of a ‘newborn’ e-commerce activity. At the same time, the demands and expectations of consumers are ever on the rise. Compared to larger e-commerce giants, small e-commerce companies can often feel inadequate and are unable to provide the same services, thus always remaining one step behind. This is where outsourcing comes into play. Whatever the sector, outsourcing allows e-commerce companies to implement services without having to hire or invest money in the latest technologies. Saving time and money Managing an e-commerce business by entrusting some services to outsourced resources offers quantifiable advantages in terms of time and costs. Not having to employ your staff in activities that distract from the core business brings immediate benefits to the company. Customer service ready for every need Thanks to outsourcing, any company can guarantee a multilingual and multichannel customer assistance service that successfully accompanies the user in his or her shopping experience. This proves to be an indispensable tool for monitoring users' purchasing behavior, so as to anticipate any critical issues. Customer service is crucial, as poor service causes a high churn rate. In addition, some customers do tend to write about bad experiences online and within no time at all, this can go viral, causing havoc for a brand image. On the other hand, the same chain reaction occurs when one has a positive meeting with the customer support team. It can turn an occasional customer into a loyal one. Real-time analysis and reporting A fundamental aspect, which too often is not taken into consideration, is the monitoring and evaluation of the quality of a service. This phase is characterized by more or less direct involvement of users, in order to analyze the customer experience. Receiving feedback from users is certainly an added value to develop better performing strategies. Customer opinions are the primary tool for evaluating so-called customer satisfaction, or the level of user satisfaction with the products and services offered. With outsourced services, you can conduct real-time evaluation and compile reports on your business, without further additional expenses. Do you think that outsourcing could be a solution for your e-commerce business? Do you want to understand how we can help you manage your online store and improve sales results? We Are Fiber is the ideal partner to entrust with outsourced services. With great experience and professionalism, we are always happy to help our customers. We are ready to start a journey together. Are you? Let's talk! Email: info@wearefiber.com Telephone (It): + 39 02 42 10 11 22 Telephone (UK): + 44 20 38 70 44 08", "author" : { "@type" : "Person", "name" : "marzia", "sameAs" : "", "url" : "https://www.wearefiber.com/en/blog/author/marzia" }, "dateModified" : "31/01/2022", "datePublished" : "31/01/2022", "headline" : "Outsourcing: Making e-commerce increasingly competitive", "image" : { "@type" : "ImageObject", "height" : 400, "url" : "https://f.hubspotusercontent-eu1.net/hubfs/25104942/Imported_Blog_Media/ecom-outsourcing-1-1-1024x576.jpg", "width" : 750 }, "mainEntityOfPage" : "https://www.wearefiber.com/en/blog/2020/11/05/outsourcing-making-e-commerce-increasingly-competitive", "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://25104942.fs1.hubspotusercontent-eu1.net/hubfs/25104942/Risorsa%2037.png" }, "name" : "", "url" : "www.wearefiber.com" } } ``` ```json { "@context" : "http://schema.org", "@type" : "BlogPosting", "articleBody" : "Nowadays, we live in a competitive market. Customers have the chance to choose between many products and services. The product diversification has engaged companies in a “market war”. They want to position themselves as the first choice in the industries they operate. The biggest factor that influences this positioning is customer experience. Businesses are adjusting their in-store and other touchpoints' plans to improve this experience. In particular, marketers have shifted their attention to environmental design and entertainment. The main goal is to achieve customer delight. In addition, even customer service providers are paying more attention to this issue. Human contact is at the core of their activities. This increases the expectations about the quality of the results. Value in Customer Experience Customer Experience is an important part of the customer journey. It is the perception of the customer about a brand after interacting with them. There are many factors that affect the perceived value of a brand. Perceived risk is one of the most important. It varies from performance, physical, social or financial to psychological risk. Let’s take a Customer Service Provider as an example. The perceived risk, in this case, is of great importance in decision making. Which one of the potential contractors should a company select? Is that contractor able to maintain the process as desired? What is the impact that not meeting environmental conditions' standards can have? What if the agents don't perform the tasks correctly? Moreover, companies might risk their brand reputation, which would also lead to financial loss. Therefore, these are all very important issues that play a big role in customer experience decisions. What's more, an added value to a product or service can make a big difference in customer experience. This value can be of a monetary or non-monetary kind. In fact, customers measure the value of a product or service based on the value proposition. It consists of the promise made by the company that will deliver a specific bundle of values. They can be about price, innovation or personalized characteristics. Companies should make the promised bundle of values part of the customer experience. In this case, the expected value should be equal to or lower than the perceived value. Because of this, customer satisfaction should be neutral or positive. Customer Engagement To receive a positive experience, customers should engage with the product or service. Usually, companies observe and analyze customer engagement. Doing so, helps them to improve their performance. To add, customer engagement is a key point for reaching the goals. It includes: Involvement – customer makes an appearance in a touchpoint. Interaction – customer behavior in the touchpoint. Intimacy – emotional reaction of customers while at the touch point. Influence – advocacy and referral. (Buttle and Maklan, 2015, p.196) Consequently, these points are very important for good customer experience. Moreover, the positive engagement of the customer with a company is very important. It may influence an enjoyable customer experience. Hence the result would be brand loyalty and the promotion of the product or service. In addition, it is cheaper to keep a current customer than to get a new one. Thus, engaging customers in the company’s mission is the best attraction. Customer Service vs Customer Experience Many people believe Customer Service and Customer Experience are the same. On the contrary, they are actually very different concepts. Customer Service helps customers through various communication channels. On the other side, Customer Experience focuses on how to deliver the product or service. This means that customer experience can be part of the customer service. Also, the opposite can be true. Customer service can be an important part of CX in other products or services. In 2017, Gartner made a survey about Customer Experience. 81% of participants said that they will focus their strategies in CX in the future years. This stresses the importance of customer experience in creating a competitive advantage. There are countless products and services available in the market. Thus, it is difficult to grab the customer's attention. Yet, a company should try to sell the uniqueness of a product or service. In this case, it exists a great chance to be distinguished from the crowd. Marketing is playing a critical role in affecting the behavior of masses and customers. As a result, behavioral economics is the newest trend in the business world. BPOs and Customer Experience Strategies BPOs that provide omnichannel solutions can improve CX. Customers don’t have to wait a long time to receive an answer. This is thanks to an integrated system for service channels. In other words, clients can get a combined and interactive quick service. At the same time, they receive a kind and effective solution to their problem. Furthermore, at We Are Fiber, performance evaluation is at the center of attention. It helps to identify issues and fix them as quick as possible. This way, Fiber has been able to create a positive impact on everyday interactions. Moreover, the company prepares detailed reports for the clients every week. They make suggestions on continuous improvement. The goal is to find optimal solutions to create the right customer experience. Furthermore, Fiber’s employees are always trying to build a wonderful customer journey. They do it by using their social and other skills. Customer Experience is a vital part of customer service in Fiber. No matter what, Fiber is a customer-centered company. Having customers as priority has led to a customized and enjoyable customer experience. The trust the partners have in Fiber and long-term relationships reflect their satisfaction. We Are Fiber At We Are Fiber we take care to deliver the best customer experience. We are always adapting to new trends and customer preferences. Furthermore, we combine our Multilingual Staff and International Experience to provide effective solutions. We have faith in our people’s potential to represent our clients in the best way possible. Human values and careful statistical analysis are the key to our success. Satisfying our clients has been our purpose since day 1. Moreover, we have managed to achieve high satisfaction rates through cooperation. Please contact us to request a quote or if you want to equip with more information on what we offer! info@wearefiber.com Phone (It) +39 02 42 10 11 22 Phone (Uk) +44 20 38 70 44 08", "author" : { "@type" : "Person", "name" : "kristina", "sameAs" : "", "url" : "https://www.wearefiber.com/en/blog/author/kristina" }, "dateModified" : "31/01/2022", "datePublished" : "31/01/2022", "headline" : "The importance of customer experience", "image" : { "@type" : "ImageObject", "height" : 400, "url" : "https://f.hubspotusercontent-eu1.net/hubfs/25104942/Imported_Blog_Media/the-importance-of-customer-experience.jpg", "width" : 750 }, "mainEntityOfPage" : "https://www.wearefiber.com/en/blog/2019/03/13/the-importance-of-customer-experience", "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://25104942.fs1.hubspotusercontent-eu1.net/hubfs/25104942/Risorsa%2037.png" }, "name" : "", "url" : "www.wearefiber.com" } } ``` ```json { "@context" : "http://schema.org", "@type" : "BlogPosting", "articleBody" : "Starting an e-commerce company is not as easy a process as you might think. Its design requires specialized personnel, optimal management of business processes, and an investment budget, which in most cases is not insignificant. One of the first choices to make is between internal or external management. Launching an e-commerce business by way of full outsourcing implies that all the management and development of the project is entirely entrusted to an external supplier. In the case of insourcing, on the other hand, the activities are managed in-house by the company's internal staff, who must be adequately trained. Alternatively, there is a hybrid model, where only part of the business activities are delegated externally, while some activities remain managed internally by the company. In order to establish which business model is best suited to your needs, it is necessary to evaluate the requirements of an e-commerce company in terms of the internal organization, where it is critical to assess both management and operational aspects. E-commerce and full outsourcing The outsourcing e-commerce model allows you to implement an online sales project far more quickly. By delegating to the outside, time is saved, as a result of the reliance on specialized personnel with high skills and experience in the relevant sector. This, therefore, brings a considerable advantage in terms of time and costs. Why does outsourcing save money? The savings with outsourcing are chiefly due to the fact that fixed costs, related to personnel and equipment, become variable. Furthermore, outsourcing suppliers are specialized in their specific sectors, having the necessary tools and technical skills to complete tasks effectively, so achieving the best results in the shortest possible time. We Are Fiber consists of highly specialized staff, which, in turn, permits companies to scale the market in a short period of time. One of the activities that guarantees greater success, as a result of outsourcing, is the realm of customer service. Customer service and support, of course, is a crucial element for running an e-commerce business. At We Are Fiber, customer service is managed through various channels, such as live chat, the contact center, and social media. By entrusting your company's customer care externally, you can ensure that every contact is unforgettable for your users. Given these advantages, it is easy to understand why outsourcing is an increasingly popular choice for companies. The benefits of outsourced e-commerce, however, don't end here! The service level sees vast improvement, thanks to the use of specialized personnel from third-parties. Consequently, the company becomes more competitive in the market. In addition, businesses that outsource can draw on a comprehensive knowledge base, so allowing for faster innovation in the technological field, making such organizations more efficient. E-commerce and insourcing The e-commerce insourcing model requires a company to have control of the entire supply chain, while also maintaining contact with the end customer. Certainly, one of the advantages of this system is the control over all processes. But, at the same time, higher costs result, because ad hoc personnel and adequate equipment are required. Of importance is the fact that internal staff will have to devote time and energy to managing activities that do not constitute the core business, with the risk of becoming less efficient. In conclusion What is the right choice? There cannot be a single answer to this question, but several variables that change from company to company should be considered. For this reason, a preliminary analysis becomes indispensable, where the intention is to evaluate the critical issues and development prospects. During this time, it is essential to make use of specialized professionals who assist the company in making the most appropriate choice for future business success. With We Are Fiber, choosing outsourced e-commerce does not necessarily mean delegating all activities to the outside world. There are various intermediate solutions that involve outsourcing only a part of an activity that can distract from the company's core business. This model is one of the most popular and the best choice for growing businesses. Thanks to collaboration with We Are Fiber, many online sales companies have managed to scale the market in terms of presence and internationalization. To find out more, just contact We Are Fiber, so that we can find the right solution for your needs. Email: info@wearefiber.com Telephone (It): + 39 02 42 10 11 22 Telephone (UK): + 44 20 38 70 44 08 Get in touch: we are able to assist with all your questions.", "author" : { "@type" : "Person", "name" : "marzia", "sameAs" : "", "url" : "https://www.wearefiber.com/en/blog/author/marzia" }, "dateModified" : "31/01/2022", "datePublished" : "31/01/2022", "headline" : "Outsourcing or Insourcing: Which e-commerce strategy is best?", "image" : { "@type" : "ImageObject", "height" : 400, "url" : "https://f.hubspotusercontent-eu1.net/hubfs/25104942/Imported_Blog_Media/out-in-sourcing-1024x576.jpg", "width" : 750 }, "mainEntityOfPage" : "https://www.wearefiber.com/en/blog/2020/11/03/outsourcing-or-insourcing-which-e-commerce-strategy-is-best", "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://25104942.fs1.hubspotusercontent-eu1.net/hubfs/25104942/Risorsa%2037.png" }, "name" : "", "url" : "www.wearefiber.com" } } ``` ```json { "@context" : "http://schema.org", "@type" : "BlogPosting", "articleBody" : "Knowing the value perceived by consumers is certainly an added benefit to develop better performing strategies. Customer opinions are the primary tool for assessing so-called customer satisfaction, or the level of customer satisfaction with respect to the products and services offered. This indicator is fundamental for each company that wants to be successful in the market, as it allows them to identify the needs of customers and to model the offer fittingly, but at the same time, it is also essential for highlighting problems related to the purchase experience. How to get feedback from customers If you are looking for the right way to bring your business to success, it becomes a priority to listen to the Voice of Customer, and measure the value they perceive Voice of Customer: how to listen to customers By Voice of Customer (VoC), we mean the process of capturing what customers say about your products and services. Through a careful analysis, you can ascertain whether there is a distance between customer expectations and what you propose to them in reality. Voice of Customer activities can help you anticipate a crisis, evaluate new ideas and strategies, and improve your products and services. But, how do I capture the voice of the customers? Below, we reveal the secrets to understanding what customers think about your business. Tools for obtaining customer feedback The most traditional method of obtaining information is the interview. Through this mode, it is possible to ask the user directly for his or her point of view. Interviews can be done in person, by phone, or in numerous other ways. Another method to request feedback from customers is the survey. These requests can be made using simple tools, such as Google Docs, where results can be collected in a structured way. One tool that collects customer reactions in real time is live chat. By responding immediately to the user's requests, it is possible to prevent their dissatisfaction and immediately find a solution. The website represents a strategic place where you can capture data from user behavior. The analysis of user behavior, through tools such as Analytics, can provide much valuable and important information. In the case of an e-commerce site, this type of analysis can help to understand which are the most sought-after product categories and the reasons why customers fail to complete the purchase. Customer service is the best starting point for gathering feedback A customer calling for service is already providing a rating on your product or service. It is extremely important to keep alive the dialogue initiated by consumers, responding to their messages, and inviting them to provide comments Service personnel should be instructed on how to gather the views of those with whom they are in contact, and how to encourage callers to provide their opinions on the products purchased or the problems encountered during the purchase. If you feel that you are unable to optimize your business strategies and collect feedback from customers in the right way, you can always turn to a team of experts. We Are Fiber can help your business grow, in different areas and with different methodologies, where we can offer a customized solution just for you. Do you want to know more and create an ad hoc strategy for your business? Contact We Are Fiber, where our professional and qualified staff will give you all the information you need. Email: info@wearefiber.com Telephone (It): + 39 02 42 10 11 22 Telephone (UK): + 44 20 38 70 44 08", "author" : { "@type" : "Person", "name" : "marzia", "sameAs" : "", "url" : "https://www.wearefiber.com/en/blog/author/marzia" }, "dateModified" : "31/01/2022", "datePublished" : "31/01/2022", "headline" : "What do customers think about your products? Find out how to capture their feedback", "image" : { "@type" : "ImageObject", "height" : 400, "url" : "https://f.hubspotusercontent-eu1.net/hubfs/25104942/Imported_Blog_Media/customer-voice-2-1024x576.jpg", "width" : 750 }, "mainEntityOfPage" : "https://www.wearefiber.com/en/blog/2020/11/10/what-do-customers-think-about-your-products-find-out-how-to-capture-their-feedback", "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://25104942.fs1.hubspotusercontent-eu1.net/hubfs/25104942/Risorsa%2037.png" }, "name" : "", "url" : "www.wearefiber.com" } } ``` ```json { "@context" : "http://schema.org", "@type" : "BlogPosting", "articleBody" : "80% of companies believe they provide their customers with professional customer experience. In reality, this thought clashes with the statistics, according to which only 8% of customers believe they receive quality services. Most of the time, the truth is in the middle, but this time it is not so. If the customer is always right is now an old and obsolete phrase, customer feedback indeed has a considerable weight in the credibility of a brand. Until a few years ago, the customer experience was significant only for large companies, but today in an increasingly saturated and competitive market, it becomes fundamental also for small and medium-sized enterprises. We at We Are Fiber provide you with a professional service to implement the customer experience and acquire new customers, the heart of your business. Do you want to know how the customer experience works, and what strategies we follow? Click here! What is meant by customer experience? To understand how to improve the customer experience, you must first understand what it is. It refers to the customer’s overall experience in the relationship with a company, and is also known as CX and includes: assistance before, during and after the purchase of goods or services; request for information; advice; ability to solve a problem; return service. The customer experience now embraces all activities and is an essential process following which professional figures were birthed, such as customer experience managers. Why is customer experience necessary? Small and medium-sized enterprises have limited resources, and the market is now increasingly saturated and globalized. How to differentiate yourself from the competition then? Providing the customer with an impeccable and tailor-made service, capable of solving and anticipating the problems and critical issues that may arise in the relationship between the company and the consumer, is vital. 9 out of 10 users said they would pay more in exchange for a better shopping experience. It is not the price, at least not only, that tips the balance in favor of one company rather than another, but also the service received. Besides, loyal customers, who now know the validity and reliability of a company, are willing to overlook a small error before relying on a competitor. Offering an excellent CX means giving a quality seal to society, an identifying mark to distinguish it from the crowd. How does the customer experience change? The customer experience has changed profoundly in these years, especially after the digital revolution. Customers’ expectations have increased considerably, no longer being passive but active consumers who want to participate in the product selection process. It must be considered that a large part of modern customers are among the Millennials, i.e., people born between 1981 and 1996, therefore raised on bread and technology. In particular, e-commerce sites and especially social networks are real sounding boards to test customer satisfaction. They provide a series of fundamental data that allows you to create identikits for your target, thus identifying current trends, challenges, and strengths of products and services thanks to the feedback provided. Modern companies must be present on social networks, learn more about their customers' purchasing habits and preferences, and provide an immediate response. Social networks have made the world extremely fast and interactive, as much as 25% of the Millenials expect a decisive and concise answer within 10 minutes. How to measure the customer experience? A customer experience meter does not exist, but various means and technologies are available to understand if it is going in the right direction. Even small businesses today can equip themselves with digital systems that collect information and data to analyze and adopt the right countermeasures and strategies. Sharing the data collected through cloud technologies on demand allows small and medium-sized enterprises to improve the services offered even at low cost. In such an interconnected world, the amount of data increases exponentially, which must be channeled in the right direction to increase its competitiveness. Managing customer requests and processing data in the right way are not operations that are invented overnight, but expertise and experience acquired over time. We at We Are Fiber offer you both, thanks to the help of professionals trained and specially trained in this sector and equipped with innovative and cutting-edge tools. What do We Are Fiber do? They Integrate the data already present in your company to analyze it intelligently, drawing the information necessary to improve the customers’ experience. Are you ready to give your company a makeover? Then contact We Are Fiber to find out our innovative proposals tailored to your needs.", "author" : { "@type" : "Person", "name" : "marzia", "sameAs" : "", "url" : "https://www.wearefiber.com/en/blog/author/marzia" }, "dateModified" : "31/01/2022", "datePublished" : "31/01/2022", "headline" : "The Customer Experience for a better return on business", "image" : { "@type" : "ImageObject", "height" : 400, "url" : "https://f.hubspotusercontent-eu1.net/hubfs/25104942/Imported_Blog_Media/Customer-experience-1-1024x576.jpg", "width" : 750 }, "mainEntityOfPage" : "https://www.wearefiber.com/en/blog/2020/08/06/the-customer-experience-for-a-better-return-on-business", "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://25104942.fs1.hubspotusercontent-eu1.net/hubfs/25104942/Risorsa%2037.png" }, "name" : "", "url" : "www.wearefiber.com" } } ``` ```json { "@context" : "http://schema.org", "@type" : "BlogPosting", "articleBody" : "Customer care is becoming more and more sophisticated with companies prioritising customer experience. Clients are now served through multiple channels. Speed and efficiency are the most important factors in increasing customer satisfaction and because of this, online live chat plays an important role. Online live chat helps meet customer expectations and increase customer loyalty. This is, however, not the only benefit. Live chat, when used correctly, can improve sales and increase conversion rates. Live Chat and the new Customer Service Experience The demand for exceptional customer care has nowadays increased more than ever. Customers have higher expectations due to the rapid technological advancements. To be on top of the competitions companies need to be one step ahead and put in place the latest customer care strategies. Because of the rapid changes in the market, companies cannot afford to fall behind. Following the latest customer service trends will enable companies to step up their game. Customers expect every service and product delivered on time and without delays. Customer Service shouldn't be any different. Online live chat is a customer service channel that is becoming the most preferred method of communication for clients. The main reason behind this is that it allows clients to receive support instantly. Clients don't need to wait on the phone or for an email response. Market characteristics Target clients- According to Financial Times, millennials are the world's most powerful consumers. If companies want to be successful, their marketing and customer service strategies should adapt to their specific needs. Millennials depend on technology for almost all of the aspects in their lives. Everything can be done online and in real-time. Online live chat is the most preferred method for the young generations specifically because it meets their needs. Technology- Technology has a big impact on customer experience. Because of technology, people now lead a fast-paced life with instant coffee, instant food deliveries, instant bank transfers, etc. Online live chat makes it possible to match this tempo. Competitiveness- As competition is growing and as there are many companies providing similar services and products, companies can differentiate themselves only by providing excellent customer service. Customers are no longer satisfied only with the service or product. They are now giving more importance to the customer journey and experience. If customers receive poor customer service, they will stop buying. Online live chat is no longer an option to stand out from the competition. It is a must. Benefits of Online Live Chat Support Having an online live chat solution in the new era of consumer care has several major benefits for companies. From providing fast information to providing fast customer support, live chat has become a strategic feature for most companies. Online live chat helps you reach your target audience easier. Furthermore, companies now have a way to directly connect with the new website visitors. In the new age of technology, customers don't take the time to visit a business physically. They will often rely on information that they can find on the internet. Thus, if a client doesn't find the information that they were looking for online, the chances of them doing business with that company will be lower. Online live chat enables customers to ask companies in real time about the questions they have. Moreover, online live chat helps companies have faster resolution times. While phone support also has fast resolution times, live chat enables customers and operators to share information more effectively. They are able to share screenshots, videos of occurring issues and different documents. Reducing Costs and Increasing Revenue Live chat technology is also cheaper than phone support and email support. You don't need to pay for every call, pay for VoIP or for expensive email accounts. Another reason that live chat helps reduce costs is that it allows operators to multitask. Because of this, companies will need to employ less staff then they normally would. As we have already mentioned, online live chat in the new era allows companies to be competitive. Good customer service ensures a high retention and conversion rate. The new dynamic market calls for excellence, quality and speed. Online live chat helps companies gain an important advantage against their competitors. Being on top of your competition means more business for your company. Lastly, online live chat is not only helpful for customer service but it helps increase sales too. According to a study conducted by Forrester, having live chat on your website can increase your website conversion rate by 29%. Moreover, studies have also proven that online shoppers need support in order to make a purchase. Online Live Chat management made easy Managing online live chat is sometimes challenging for companies. Firstly, companies need to have dedicated and skilled staff for the management of online live chat. Time zones are also difficult to manage. If your customer base is global, you will need to have wide coverage of support. Normally, global companies tend to have a 24/7 customer service. Large teams of online live chat operators are also needed. This is to guarantee speedy support to all clients, without having them wait. Sometimes, when there are technical problems, the volume of chat tickets will increase. Without a backup plan, companies will have difficulties managing such situations. If you want to improve the customer journey, you can integrate online live chat into an omnichannel solution. This will enable a seamless interaction for the clients, and will subsequently increase customer satisfaction. We Are Fiber WeareFiber has partnered up with Zendesk to provide companies with fully integrated live chat software. The all-inclusive customer service package does not only include an omnichannel software solution, but also a fully trained and experienced customer service team. Out teams are made up of specialized resources ready to handle your customer queries in multiple languages. Our Team Supervisors report to the Account Managers, who in turn, liaise with the client through every step and stage. Reach out to We Are Fiber Sales team here to find out more details about our all-inclusive customer care packages. info@wearefiber.com Phone (It) +39 02 42 10 11 22 Phone (Uk) +44 20 38 70 44 08", "author" : { "@type" : "Person", "name" : "kristina", "sameAs" : "", "url" : "https://www.wearefiber.com/en/blog/author/kristina" }, "dateModified" : "31/01/2022", "datePublished" : "31/01/2022", "headline" : "Online Live Chat: Consumer care in the new era", "image" : { "@type" : "ImageObject", "height" : 400, "url" : "https://f.hubspotusercontent-eu1.net/hubfs/25104942/Imported_Blog_Media/pexels-photo-1375261-300x200.jpg", "width" : 750 }, "mainEntityOfPage" : "https://www.wearefiber.com/en/blog/2019/02/08/online-live-chat-consumer-care-in-the-new-era", "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://25104942.fs1.hubspotusercontent-eu1.net/hubfs/25104942/Risorsa%2037.png" }, "name" : "", "url" : "www.wearefiber.com" } } ``` ```json { "@context" : "http://schema.org", "@type" : "BlogPosting", "articleBody" : "Online sales have grown dramatically in recent years! But all that glitters is not gold. Managing e-commerce is a complex job, with dozens of activities and processes to be monitored daily. Most digital entrepreneurs make the mistake of trying to do everything independently and, very often, after only a year, they find themselves closing or offering a poor service that entails the always empty cart. In the management of e-commerce, there are very important aspects to consider. Customer care, data entry, warehouse management and logistics all contribute to your online success or your failure. How do I respond to all customer requests? How do I manage data without making mistakes? What about shipments? If these are some of the questions that keep you up at night, then you're in the right place! We will reveal how to improve customer service in your e-commerce, update data in real-time and monitor logistics. The solution is simpler than you think and even includes the added bonus of cost and resource reduction. Have you ever thought about outsourcing? How does outsourcing improve your e-commerce? Outsourcing a part or all of the online store management processes brings your business up to speed by satisfying your customers and improving sales performance. In essence, it is a matter of outsourcing (in whole or in part) the online store management processes, to bring the business up to speed and satisfy customer orders without difficulty, with the aim of constantly improving performance and sales. Is e-commerce outsourcing for you? Find out now! Users' requests are becoming increasingly specific and their expectations higher due to the influence of top quality e-commerce giants To succeed in the online market, it is necessary not to fall behind, but often we are held back by a lack of resources available and managing costs that become too excessive. Not all online stores are able to guarantee 24/7 multilingual customer support or have the resources to integrate chatbots into their site Don't worry, this is where outsourcing comes to your rescue. Outsourcing means bringing dynamism and flexibility, reducing time and costs, and improving one's services and products. At this point the question arises, what should I outsource and how do I do it? Firstly, to clarify: choosing e-commerce outsourcing does not necessarily mean delegating all activities to external parties. Since there are different intermediate solutions between insourcing and outsourcing that provide external outsourcing only as a part of activities that contribute to success but distract from the core business of the company. It is one of the most popular solutions and the best choice for growing businesses. Thanks to partnering with We Are Fiber, many online sales companies have managed to upscale their business in terms of its presence and internationalization. One of the activities that guarantee greater success, thanks to outsourcing, is the Customer Service. Customer service and support is a crucial element for managing e-commerce. Customers whose questions are answered incompletely or not answered at all, will abandon you for your competitor Considering the large number of e-commerce in the market, this can happen very easily. It is easier to destroy a reputation than to build one. With We Are Fiber, customer service is managed through various channels such as Live Chat, our Contact Center and social media. By outsourcing your company's customer care, you can ensure that every direct contact is satisfying for your customers. Given all these advantages, it is easy to understand how outsourcing represents an increasingly popular choice among companies. The benefits of outsourcing, however, don't end there! Find out more by reading the Bloom & Wild Case Study by clicking on the button below! Case Study Bloom & Wild Or Contact Us! Our experts can help you define business objectives and the best outsourcing strategies for your business. Let's chat info@wearefiber.com Telephone (Italy) + 39 02 42 10 11 22 Telephone (United Kingdom) + 44 20 38 70 44 08", "author" : { "@type" : "Person", "name" : "marzia", "sameAs" : "", "url" : "https://www.wearefiber.com/en/blog/author/marzia" }, "dateModified" : "31/01/2022", "datePublished" : "31/01/2022", "headline" : "How does eCommerce outsourcing management work?", "image" : { "@type" : "ImageObject", "height" : 400, "url" : "https://f.hubspotusercontent-eu1.net/hubfs/25104942/Imported_Blog_Media/ecommerce-outsourcing-1024x576.jpg", "width" : 750 }, "mainEntityOfPage" : "https://www.wearefiber.com/en/blog/2020/06/22/how-does-ecommerce-outsourcing-management-work", "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://25104942.fs1.hubspotusercontent-eu1.net/hubfs/25104942/Risorsa%2037.png" }, "name" : "", "url" : "www.wearefiber.com" } } ``` ```json { "@context" : "http://schema.org", "@type" : "BlogPosting", "articleBody" : "Have you ever wondered how product returns negatively impact your e-commerce business? How much money do they cause your business to lose? If you are asking yourself these questions, then you are certainly an entrepreneur attentive to all the complicated dynamics surrounding digital commerce. Returns are part of the game, especially when selling products online that customers can't touch or see up close However, it is possible, indeed a duty, to limit the number of returns as much as possible, so as to increase profits and limit expenses. Want to know how to reduce e-commerce returns? We at We Are Fiber are by your side to offer you an adequate and customized solution for your needs. Read on to understand the critical issues that often determine whether a product will be returned and what countermeasures you ought to adopt. Choose good quality, clearly visible photos As previously mentioned, users cannot see the product up close, so they have to trust what you write and show them about a product. It is therefore important to make sure you provide short, but complete, descriptions of any details that may be helpful. Next, you need to post quality photos, where at least 2 pictures is optimal, from different angles and with a white background to bring out the colors. In this way, users have a clear and complete view of the product and can choose the option they prefer. For clothing e-commerce, it is of fundamental importance to show the differences in shades between one color and another for a particular item. A tutorial video is another idea which adds value for online shoppers. Remember, a picture often says more than a thousand words, so make yours count. The importance of customer reviews We Are Fiber is passionate about the customer being at the center of the business. Firstly, it is the customer who fuels business activity, so satisfying him/her implies triggering further success. In addition, today, the customer plays an increasingly active role in your business, since his/her reviews and comments can determine the success or failure of a product. Have you ever bought anything with a heap of negative reviews and very few positive reviews? Likely, the answer is no and the same can be said for your customers. What can you do about getting positive reviews? Obviously, you have to offer quality products, capable of truly satisfying the needs of your customers. An item that has many positive reviews will be purchased more readily and the chances of it being returned are minimal. But paradoxically, negative reviews are even more important than positive ones. When you get a negative review, you need to understand why the customer is dissatisfied, what the gaps in the product are, and how you can provide the right support. Why have an effective and professional customer care service? Sometimes, customers return a product not because they aren't satisfied with it, but simply because they don't understand its use. Obviously your product sheet has not been drawn up correctly or there are no video tutorials. You can always remedy the error with a multi-channel customer care service, that is, a service reachable through different channels, such as chat, chatbot, telephone, etc. In this case, the buyer can speak in real time with an assistant, who is ready to answer questions or put him/her in contact with the right person who is able to provide support. Very often the problem is thus solved, drastically reducing the percentage of returns to the benefit of business profit. An assistance service is also useful to support a customer in the return phase. If the buyer decides to return a product, something has clearly gone wrong, although this doesn't mean you should abandon the customer. Indeed, if you provide all the assistance necessary to make the return, the customer will be pleasantly surprised and, in all likelihood, return to buy from you, because your support and professionalism is appreciated. We at We Are Fiber specialize in providing assistance and customer care as outsourced solutions, so freeing up your time and giving you the opportunity to focus on the core business of your company. How to collect user data? Collecting the reasons that prompted your customers to make returns is a fundamental, but long and tedious, operation. We Are Fiber is here to step in, where our specialized CRM can store the data obtained, process this, and provide you with a complete list of the critical issues which resulted in returns. For instance, we could find that your customers often return goods because the packaging is poor and the products arrive broken or misshapen. In this case, it is simply a matter of changing the packaging methodology. Perhaps, many customers are not satisfied with the color of a product, because it is not clearly visible on the website, so it is sufficient to publish sharper photos with a greater zoom. As you can see, it, in fact, takes very little to find the defect in the gear of your company machine and, after having pinpointed the issues, remedying these, to significantly reduce the percentage of returns. If you wish to know more, contact us. We’re waiting to become your loyal and reliable partners in business. Contact us! Email: info@wearefiber.com Telephone (It): +39 024 210 1122 Telephone (UK): +44 203 870 4408", "author" : { "@type" : "Person", "name" : "marzia", "sameAs" : "", "url" : "https://www.wearefiber.com/en/blog/author/marzia" }, "dateModified" : "31/01/2022", "datePublished" : "31/01/2022", "headline" : "How to reduce product returns in e-commerce", "image" : { "@type" : "ImageObject", "height" : 400, "url" : "https://f.hubspotusercontent-eu1.net/hubfs/25104942/Imported_Blog_Media/Returns-ecommerce-1-1-1024x576.jpg", "width" : 750 }, "mainEntityOfPage" : "https://www.wearefiber.com/en/blog/2020/09/18/how-to-reduce-product-returns-in-e-commerce", "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://25104942.fs1.hubspotusercontent-eu1.net/hubfs/25104942/Risorsa%2037.png" }, "name" : "", "url" : "www.wearefiber.com" } } ``` ```json { "@context" : "http://schema.org", "@type" : "BlogPosting", "articleBody" : "Digitization has become a popular concept in today's society, so much so that it can be defined as the Fourth Industrial Revolution or Industry 4.0. The fundamental idea of digitization is to simplify the use of technology and exploit it according to your needs and requirements. It is often mistakenly thought that digitizing means going from paper to digital, but this is too simplistic an explanation. Digital processes have evolved to such an extent that they can play very different parts in the various business sectors. In particular for our purposes, they have assumed a central role in marketing and sales. We at We Are Fiber are able to offer diverse digital processes, to be customized so as to meet different needs and requirements. Do you want to know more about the digitalization of sales processes? Click here to find the ideal solution for your company. How has marketing changed in recent years? Before delving into the digitalization of sales, it is essential to understand how marketing has changed over just a short space of time. Until a few years ago, to find customers, it was enough to attend trade fairs, make appointments, and send emails and catalogs, which were often cold and anonymous. The company-customer relationship was one-sided: the first imposed the product on the market, and the second bought it passively. Today, this no longer works, as customers are increasingly demanding and desire to take an active role in the sales process. Rather, finding new customers now entails inbound marketing. What does this mean? It is not the company that seeks contacts, but the customers themselves who are attracted by the company. Obviously, the process is not that simple, but companies have to put in place a series of strategies capable of attracting customers. The digitalization of marketing and sales is a mandatory process for businesses who want to remain competitive in this environment. For this, it is advisable to rely on professionals in the sector, which is where We Are Fiber steps in. The digitization of marketing The digitization of marketing, which can be defined as marketing automation, is based on three fundamental steps: attract, convert and close. In such a saturated and competitive market, you have to attract the audience with interesting content that your potential target may like. The traffic that arrives on your blog, your social page or your e-commerce site is still anonymous, so you have to profile this in order to identify the suitable conversion mechanisms to transform visitors into identifiable users. At this point, you need to obtain the visitor data, for example, by offering valuable content such as an e-book, a webinar, a tutorial, or a catalog free of charge. The final step involves converting the user from a simple visitor to a buyer and loyal customer. The digitalization of sales Marketing automation helps to intercept customers and carry them through the purchasing process. However, a company's sales also needs to be optimized, which is where a CRM (Customer Relationship Management) system comes in, being software capable of collecting, analyzing and measuring all customer data. You can say goodbye to Post-its scattered around the office or incomprehensible Excel sheets and, instead, adopt a linear and automated system. Knowing your customers' buying habits, tastes and preferences helps you to close a sale faster. Firstly, it is essential to obtain all the information necessary to profile a contact and manage the relationship in the best possible way. Some companies prefer in-person meetings; others have little time available and can only contact prospects and customers on the phone or by using video conferences. For successful growth, it is critical to know the habits of your customers and a CRM is a necessary tool for this purpose. However, processing and studying your customers' data requires time and diverts your attention from the company's core business. This is where we at We Are Fiber comes into play, by supporting your sales with valuable contacts and optimizing all your business processes. The benefits of a CRM CRMs act as information integrators, but at the same time, play an active role in marketing during the sales funnel. By exploiting the data obtained from your CRM, We Are Fiber is able to: understand the keywords of interest to your target; reconstruct the behavior and buying patterns of customers during purchases; understand which products or services attract the most interest, etc. Through monitoring and profiling customers, we help you optimize and refine the entire sales process. In the collection of data, we at We Are Fiber fully comply with the GDPR legislation, tracking and gathering data and information on customers by adhering to current regulations. Do you want to take your company to an ever higher level? Contact us and together we will find the perfect strategy for your needs. Email: info@wearefiber.com Telefono (It): +39 024 210 1122 Telefono (Regno Unito): +44 203 870 4408", "author" : { "@type" : "Person", "name" : "marzia", "sameAs" : "", "url" : "https://www.wearefiber.com/en/blog/author/marzia" }, "dateModified" : "31/01/2022", "datePublished" : "31/01/2022", "headline" : "How to digitize sales processes to be competitive in the market?", "image" : { "@type" : "ImageObject", "height" : 400, "url" : "https://f.hubspotusercontent-eu1.net/hubfs/25104942/Imported_Blog_Media/Digitize-sales-1024x576.jpg", "width" : 750 }, "mainEntityOfPage" : "https://www.wearefiber.com/en/blog/2020/09/14/how-to-digitize-sales-processes-to-be-competitive-in-the-market", "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://25104942.fs1.hubspotusercontent-eu1.net/hubfs/25104942/Risorsa%2037.png" }, "name" : "", "url" : "www.wearefiber.com" } } ``` ```json { "@context" : "http://schema.org", "@type" : "BlogPosting", "articleBody" : "The web offers a world of opportunities to launch a new business, and e-commerce is the new frontier of marketing, as it allows you to open online platforms without necessarily having a physical sales point. If you are wondering how to launch an e-commerce site, you need to understand what services are needed to differentiate yourself from your competitors. We Are Fiber specializes in services such as customer care, sales support and the creation of multilingual sites to give you access to an international market. With a professional company like We Are Fiber behind you every step of the way, you will be able to build a site tailored to the needs of your customers. Why create a multilingual site? If you are wondering how to create a successful e-commerce platform, it is recommended to build a multilingual site. Even if you start with a small platform destined for local or regional sales, expanding to a multilingual site will grow your business across national borders. After all, the largest commercial giants were born as small companies and then expanded to every corner of the world. A multilingual site is a reputable business card for both your customers and your partners. Furthermore, it is much more convenient and beneficial to set up a multilingual site from inception, rather than implementing this function down the line. Right from the start, your site will have a professional profile and have the potential to reach foreign customers. In order for this to work, you will need to have a reliable and proactive logistics service, which we will explain below. How does e-commerce logistics work? To understand how to start an e-commerce business you have to ask yourself another fundamental question: how to manage logistics? The logistics for e-commerce must ensure rapid and cost-effective delivery, as these are the conditions demanded by online consumers. The logistics of e-commerce differ from the traditional way as they often involve unusual requests. They are also unpredictable ranging from periods of very high demand to times of almost zero requests. Due to the unreliable nature of e-commerce, it is necessary for you to optimize your logistics by using specialized software. From managing the warehouse and updating information in real-time, to avoiding stock shortages and ensuring the availability of products on demand. Using a specialized system makes it easier for you to communicate the availability of the goods, and organize discounts and promotions if you have surplus stock that needs to be moved to avoid depreciation or deterioration. We Are Fiber uses sophisticated and cutting-edge software capable of forecasting requests throughout the year, perfectly managing the warehouse and optimizing the available spaces. The importance of customer care In order to implement an effective e-commerce site, you have to prioritize customer care and operate from the assumption that the whole project revolves around the customer, for whom you have to provide personalized and tailored services. Customer care is nothing more than customer service which takes place before, during and after the sale. However, you must have a specialized team capable of supporting customers, answering their questions, solving their problems, managing their complaints and handling product returns. Customer feedback and reviews offer essential insight into the success of your business, so pay close attention to complaints or on the contrary to compliments from consumers. Sifting through the various reviews will help you understand the strengths and weaknesses of your business. Another keyword is omnichannel, understood as a flexible customer care service capable of handling customer requests rapidly. To do so, you need to take advantage of all the channels available such as telephone, instant messaging, live chat, chatbot, and email while taking into account your target audience. Sales support Finally, you need an outbound call center capable of supporting sales from your various campaigns, these may include telemarketing, telesales, lead generation, database cleaning, market research, etc. We Are Fiber provides you with an efficient service capable of collecting feedback and contacts through an online survey platform, thus helping seize all the opportunities you can to help your business fly. You can conduct market research in a targeted way, gain reliable data to understand market trends, and consequently modify or adapt your production according to the changing needs of consumers. Want to learn more about how to launch a successful e-commerce platform? Contact We Are Fiber, our professional and qualified staff will give you the right information to give your e-commerce wings. info@wearefiber.com Telephone (it) + 39 02 42 10 11 22 Telephone United Kingdom) + 44 20 38 70 44 08", "author" : { "@type" : "Person", "name" : "marzia", "sameAs" : "", "url" : "https://www.wearefiber.com/en/blog/author/marzia" }, "dateModified" : "31/01/2022", "datePublished" : "31/01/2022", "headline" : "How to launch e-commerce: basic services", "image" : { "@type" : "ImageObject", "height" : 400, "url" : "https://f.hubspotusercontent-eu1.net/hubfs/25104942/Imported_Blog_Media/launch-ecommerce-1-1024x576.jpg", "width" : 750 }, "mainEntityOfPage" : "https://www.wearefiber.com/en/blog/2020/08/31/how-to-launch-e-commerce-basic-services", "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://25104942.fs1.hubspotusercontent-eu1.net/hubfs/25104942/Risorsa%2037.png" }, "name" : "", "url" : "www.wearefiber.com" } } ```